This dark comedy, set in the heart of the early nineties, explores the predatory and cult like nature that are multi level marketing schemes.
Forced to take on her husband’s downline (upline? I don’t know, I’m confused how it works) Krystal (Kirsten Dunst) has to keep up the constant hustle just to make ends meet. After realising that resisting isn’t getting her anywhere, she dives straight into the con herself like only a broke Florida housewife can. And hopes—and works hard— for the riches and fame that the company undyingly promises.
Dunst is exceptional in this. You are on her side from the very start and will spend every bit of your TV watching energy rooting for her to win (but also find a way out of the cult that is the featured MLM that sells cleaning products).
This show is as much about Krystal’s fierceness and continuous resourcefulness as it is explicitly exposing every MLM that has ever existed. Not surprisingly, it taught me a lot about cult psychology and how MLM companies will take advantage of anyone, no matter how much they are struggling. Whilst the premise could certainly be true, it doesn’t appear to be based on any real life situation. However, the New York Post speculates on the likeness between the show’s company and Amway.
Another highlight of On Becoming a God in Central Florida is the epic eighties and nineties soundtrack.
Should I watch On Becoming a God in Central Florida?
Most definitely. It’s very satisfying.
You’ll like this if you like:
- Why Women Kill
- Lodge 49